Essential Marketing

If you are setting up your own business or upping your game and making a hobby into an income stream, then you’ll need to understand the Essentials of Marketing.

In this pdf Playbook you’ll find out all you need to know to get you truly off to a great start.

40 pages and 16,000 plus words of sound advice you’ll learn

  • How to find your ideal client
  • How to create a Marketing Plan
  • How to create a Business Image
  • How to refine your Personal image
  • Basic concepts to market you business
  • How to keep in touch with customers
  • How to plan for the future
  • Whether you need an additional income stream
  • How to take and make money

This is a home study marketing course with a difference. It’s specifically aimed at students of Colour Analysis or Stylists.

Course Outcomes:

You’ll have a completed business plan and a marketing plan to cover your first 30-90 days.

You’ll have a clear idea of the services you are offering.

You’ll know your ideal client.

With reading and practical work, there are a series of assignments to complete to help you design your first flyers, brochures and other promotional literature.

You’ll be kept accountable and given business advice from your own personal tutor (who’s run their own successful colour consultancy business).

Your Options:

There are 2 options for you to consider

  1. Buy the Playbook and have the assignments assessed with business mentoring for 90 days for just £99 as our special introductory price. (Full price £199)
  2. Buy the Playbook to work through on your own for just £9.99

You can purchase either option here:



Image By Steven Marc